I’m a Product Designer who turns complex problems into simple, meaningful experiences. I’ve designed across B2B and B2C products, from employee engagement platforms at Reward Gateway to consumer acquisition experiences at SpotHero. I’m passionate about understanding users, collaborating with teams, and creating solutions that balance customer needs with business goals.
Featured Projects
Growth Designs
B2B Products
Design Systems
My Process
<aside> <img src="/icons/subtask_gray.svg" alt="/icons/subtask_gray.svg" width="40px" />
Product Strategy & UX Design
Turning ambiguous problems into clear product opportunities.
</aside>
<aside> <img src="/icons/groups_gray.svg" alt="/icons/groups_gray.svg" width="40px" />
User Research & Testing
Understanding customer needs through research, feedback, and iteration.
</aside>
<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" />
Design Systems & Scalable Experiences
Creating consistent patterns that help products grow.
</aside>
<aside> <img src="/icons/phone_gray.svg" alt="/icons/phone_gray.svg" width="40px" />
B2B & B2C Product Design
Designing experiences for both complex workflows and consumer journeys.
</aside>
<aside> <img src="/icons/meeting_gray.svg" alt="/icons/meeting_gray.svg" width="40px" />
Cross-Functional Collaboration
Partnering with product, engineering, and stakeholders to bring ideas to life.
</aside>
Tools
<aside> <img src="/icons/color-palette_gray.svg" alt="/icons/color-palette_gray.svg" width="40px" />
Figma
</aside>
<aside> <img src="/icons/notion_gray.svg" alt="/icons/notion_gray.svg" width="40px" />
Notion
</aside>
<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" />
Maze
</aside>
<aside> <img src="/icons/subtask_gray.svg" alt="/icons/subtask_gray.svg" width="40px" />
FigJam
</aside>
<aside> <img src="/icons/robot_gray.svg" alt="/icons/robot_gray.svg" width="40px" />
Claude
</aside>
<aside> <img src="/icons/ticket_gray.svg" alt="/icons/ticket_gray.svg" width="40px" />
Jira
</aside>
<aside> <img src="/icons/checklist_gray.svg" alt="/icons/checklist_gray.svg" width="40px" />
Confluence
</aside>
About me
Throughout my career, I've designed across both B2B and B2C products, from employee engagement platforms and rewards marketplaces to consumer acquisition experiences. At Reward Gateway, I helped shape products used by millions of employees worldwide, leading design initiatives like scalable design systems, mobile experiences, and new product features. Now at SpotHero, I work on the Acquisition team, designing B2C experiences that help customers discover parking solutions, build confidence in the platform, and convert from first interaction to loyal users.
My approach to design combines strategic thinking with thoughtful execution. I enjoy diving into ambiguous problems, uncovering user needs through research and collaboration, and creating simple, scalable solutions that deliver value for customers and businesses alike.
Outside of design, I'm usually crocheting my next project, exploring Chicago's neighborhoods, hanging out with my dog, Archie, or sifting through the used bookstores across the city.
Let’s connect!
I'm currently open to Product Design opportunities and would love to connect. Just say hi!